“Etsy is a well-known marketplace for handmade and vintage goods. You can find hundreds of thousands of online shops there. For many, it is their first choice when selling their handmade creations. If you want to sell digital downloads, Etsy is a great place to start.

You’ve probably heard of Etsy. It’s a popular online marketplace where you can sell handmade or vintage items. Etsy is more than a place to list your wares, though. Etsy also has a number of features that allow users to list their items, engage with others, and make money. ~

This is going to be a quick post, but I’ve been thinking on how to get my etsy shop geared up for the holidays. Some of you may already be aware of this, but I have been selling digital downloads on my etsy shop. I know not everyone has the time to spend on setting up a shop right now, so I thought I’d share a few quick tips that will help you out in the time you have.

Many people are looking for ways to make extra money or find passive income. Did you know you can sell digital downloads on Etsy as a side income? And the best part is that you can do it all in the comfort of your own home! Selling digital products on Etsy is relatively easy. You don’t need any design skills and once you upload it to Etsy, you don’t need to do anything else. Sit back and watch the money roll in! If you’re a complete beginner, you don’t need to worry. In this article, you’ll learn how to sell digital downloads on Etsy.

Here is a brief description of how to sell digital downloads on Etsy:

  • What are digital downloads on Etsy?
  • Why should I sell digital downloads on Etsy?
  • How much can I earn with digital downloads on Etsy?
  • What types of digital downloads sell best on Etsy?
  • How do I start selling digital downloads on Etsy?
  • Tips for selling digital downloads on Etsy

DISCLOSURE: Some of the links listed here are affiliate links that can make me money if you click on them, at no extra cost to you. I hope you find the information here useful! Thank you.

Similar items on Etsy :

What are digital downloads on Etsy?

Let’s start with the basics: Digital downloads are digital products on Etsy that customers can download for their own use without receiving a physical copy. Some of the best-selling digital downloads on Etsy include planners, templates, invitations, spreadsheets, art prints, party supplies,… And much more. Customers love digital downloads on Etsy because they are cheaper and no hassle. You don’t have to worry about shipping, you get your product immediately and you save money. It is a win-win situation for me! Some digital downloads can be printed (customers can then print them for their own use), but some can be purely digital. For example, I bought a digital planner on Etsy that I downloaded to use on my iPad. Since then I have never gone back, because I don’t have to carry around a clumsy paper diary anymore. I also like that it’s more environmentally friendly – no unnecessary paper waste! The demand for digital downloads continues to grow. So selling digital files on Etsy is a great business idea.

Why should I sell digital downloads on Etsy?

Need more proof that selling digital downloads on Etsy is a good idea? Let’s get one thing straight:

  • You don’t have to worry about shipping or inventory

Unlike physical products, you don’t have to worry about inventory management when you sell downloads on Etsy. You also don’t have to worry about shipping your products around the world. With digital downloads on Etsy, your customers click a button instead and get their product instantly!

  • You only have to do something once

After you’ve created digital downloads to sell on Etsy for the first time, upload them and then you can forget about them. You don’t have to free up extra time in your busy schedule for your side business. That’s why selling digital downloads on Etsy is a great way to make extra money if you have a full-time job or are a busy parent.

  • Passive source of income

Which brings me to my next point: you just have to put effort into it in the beginning and then you can start making money from it. This is called passive income, where the money can keep flowing even if you take a nap or go on vacation. What a great return on investment!

  • Cheap and easy to start

The costs to open an Etsy shop are quite low. It costs just $0.9 $0.20 per ad, with a 5% transaction fee. You can also create some of the best-selling digital products on Etsy with free tools like Canva. Compare this to other companies that have to incur upfront costs for materials, tools or packaging.

  • Comprehensive market with integrated traffic

Did you know there are 90.7 million active buyers on Etsy? When you create a store to sell your most popular digital products on Etsy, you have a ready-made marketplace because Etsy automatically attracts a huge amount of traffic. Imagine having a business in a busy mall where 90 million people pass by every day! Even if you only attract 0.01% of that traffic, that’s already 9,000 people. Imagine you’re an artist. If you sell physical art, you have to carefully wrap the print in bubble wrap, take it to the post office and then worry about the logistics. And if a package is delayed or lost, you can imagine dealing with angry customers who want to know where their expensive package is. Now you’re caught between angry customers and the transport company. This whole situation is terribly stressful, and it’s not your fault. Now imagine an alternative scenario: You sell digital art on Etsy. Your customer selects an artwork, clicks the download button, receives the art print and brings it to the printer of their choice. In the meantime, enjoy a cup of tea, have a massage or watch TV. Which one would you choose? Etsy is known for its good support to sellers. You can find an Etsy seller’s guide online with instructions and best practices. There is also an Etsy success newsletter and a YouTube channel with success stories and tips for sellers. The Etsy community forums are also a great way to connect with other sellers and share experiences. Etsy helps you… and you help others. People go to Etsy to find solutions to their problems. Maybe they need a digital meal planner to help them plan healthier meals, or they’re looking for an online resume template to help them find a new job. When you sell digital downloads on Etsy, you help people solve their problems. You can even use some of the challenges you face in your daily life as inspiration for digital download ideas on Etsy.   word-image-675 word-image-676

How much can I earn with digital downloads on Etsy?

There are people earning six figures selling digital downloads on Etsy! Some of the students who took the course are now earning five figures. If they can do it, so can you! If you are just starting out, $500 to $1000 per month is a realistic goal. The amount you earn depends on the product you sell, your price and how you market your product. Of course, you can make more money by selling some of the most popular digital downloads on Etsy. For example, the shop PlannerKate , which sells stickers, is among the best-selling digital downloads on Etsy, with over 1.6 million transactions to date!

What types of digital downloads sell best on Etsy?

Want to know what digital products you can sell on Etsy? Here are some of the best-selling digital downloads on Etsy: Everyone needs help organizing their lives, which is why planners are among the best digital downloads for sale on Etsy. Digital programmers include:

  • Monthly or weekly calendar
  • Daily charts
  • Wedding planner
  • Meal planner
  • Fitness Tracker
  • Keeping track of habits

Printed stickers are among the best selling digital items on Etsy. These include stickers for planners, for children or for parties and wedding favors. Selling custom digital files on Etsy includes editable templates for :

  • Summary
  • Cover letter
  • Forms
  • PowerPoint slides
  • Electronic books

Personal finance and budgeting spreadsheets are always in high demand, as people want to save and manage their money better. If you’re good at drawing or graphic design, selling digital prints on Etsy is a great idea. You can also sell small clipart or logos. Because Etsy is a community of artisans, patterns for sewing, knitting, crochet and embroidery are among the best-selling downloads on Etsy. You can easily create and sell invitations for parties, weddings and birthdays. You can offer customizable options where you fill in the details for the buyer, or just sell templates that they can fill in themselves. Etsy is a great place to sell downloadable ebooks. You might consider creating ebooks for each area of your expertise, for example. B. Advice on fitness, travel, home improvement, beauty or even marketing. With home cooking becoming increasingly popular, there is a growing demand for recipe cards that cooks can download and print. Some of the most popular digital downloads on Etsy are items for children. Busy, active parents are always looking for worksheets, activity sheets, flashcards and other educational materials for their children.   word-image-677 word-image-678

How to start selling digital downloads on Etsy

  1. Conducting market research

Market research is essential before starting a business. The beauty of doing market research on Etsy is that you can do it from your laptop. After you get ideas for digital goods for sale on Etsy, check out other stores on Etsy that sell similar items. These are your competitors, and it’s worth taking some time to understand what they do. Here are some things to watch out for

  • What do people buy? How much are they willing to pay?
  • What do product descriptions look like?
  • Read the reviews! What do customers want? What do customers like?
  • Ask your friends and family what they would like to have.

It is also important that you understand the product itself.

  • Who is the target market?
  • Is it an evergreen or a seasonal product? Christmas decorations, Valentine’s Day cards, etc. are examples of seasonal items.
  • Is it something that people can buy on a regular basis?
  • What distinguishes your product?

One way to do thorough market research is to use specialized Etsy tools like Sale Samurai. This is a super cool tool that provides Etsy SEO analytics and data to help you understand what buyers are looking for and what your competitors are doing. You can find out exactly how much search traffic there is per product, what your competitors are selling and at what price. Pretty cool, huh? Note- You can use my discount code ‘ outandbeyond’to get 20% off Sale Samurai!

  1. Make your product

Selling digital downloads on Etsy is good because you can make your products relatively quickly and cheaply. Of course, you can use expensive design software if you wish. But we’re here to save money and be efficient! Here’s a secret: Most of the best selling digital downloads on Etsy are created using free or affordable software tools! Here are some: Don’t worry if you’re not a Picasso: many of these tools come with templates and tutorials and are very intuitive to use. If you want to better understand how to use this software to create digital downloads, then you should read this course. There are step-by-step instructions for creating digital downloads with Canva and PowerPoint, and also includes free templates to get you started!

  1. Creating your Etsy shop

Once you’ve created your first products, it’s time to set up your Etsy shop. And it couldn’t be easier! All you have to do is go to Etsy and click on Open your shop. You need to come up with a name for your business, but they even have a name generator to help you with that. Take the time to fill out your profile, because the more people know about you and your products, the more interested they will be in making a purchase.

  1. Specify your product

Now you need to start listing your products. Write detailed descriptions so people know what they are buying. Include information about price, return and exchange policies, or anything else you think buyers might want to know. Also remember to upload clear images that can attract customers. When pricing your products, consider the competition and the average price of your product. However, you also need to make sure that you don’t undervalue yourself. Consider the labor costs and any registration and transaction fees. Here’s a handy calculator to price your items on Etsy!

  1. Marketing your product

So you opened and launched your Etsy shop, put all your products online. What’s next? If you want to be one of the best selling digital downloads on Etsy, you need to market your product. There are so many sellers on Etsy that you can’t assume people will find you on their own. Here are some ways to market your product:

  • Use EtsyRank to find the best SEO keywords for your product descriptions. Keywords with little competition and lots of searches are likely to drive more traffic to your store.
  • Use Pinterest to market your product. Pinterest is particularly well suited for marketing digital downloads, such as templates, organizers, wedding invitations and stickers.
  • If you already have a blog or mailing list, contact your existing network and let them know about your products!
  • Social media platforms like Facebook and Instagram are also a great way to build an audience. You can create special accounts just for your company.
  1. Comments received

Once you’ve made a few sales, remind your customers to leave feedback. Good reviews and high ratings help you build your reputation and attract more customers. To get good reviews, you need to make sure that you provide excellent customer service. Respond quickly and politely to all inquiries. At the same time, take into account any constructive feedback you receive and improve yourself.

  1. repeats

That’s it! Now you can continue to publish more products and grow your business!

Tips for selling digital downloads on Etsy

  • Supply of rebates or coupon codes

If you are just starting out, you should focus on attracting new customers. Even if it’s just a small discount, giving discounts or coupon codes attracts new customers.

  • Consider combining your products

If your store has multiple items, consider selling them in batches at a small discount. That way, you can encourage buyers to spend a little more with each transaction.

  • Respect for copyright

Etsy has very strict rules regarding intellectual property. Violation of these rules may result in closure or banning of your store. Make sure all images, graphics and templates you use meet the guidelines. word-image-679 word-image-680 If you want to improve your skills, you should invest in Etsy courses. These courses take you step-by-step through the process, and some even offer free templates to get you started. Here are some courses you should take:

  • Learning from others

It’s easy to lose your way, especially if you don’t see any results at first. Stay motivated by listening to podcasts, watching YouTube videos, and reading blogs with inspiring stories from Etsy sellers.


Selling digital downloads on Etsy is not difficult. Once you start, it becomes a great source of passive income. Don’t be afraid to take the first step and venture into new territory. Who knows, you might become one of the top sellers of digital downloads on Etsy!

How to sell digital downloads on Etsy

If you’ve ever tried selling digital products online, chances are you’ve failed. But why?  “The reason you are failing is that you are doing it wrong.”   That’s the promise of the “eCommerce Insider” online toolkit. If you follow the instructions, your store will be making money within a few days.. Read more about how to make printables to sell on etsy and let us know what you think.

Frequently Asked Questions

How much can you make selling digital downloads on Etsy?

There’s a lot of money to be made selling digital downloads on Etsy. And for anyone who has ever created something beautiful, you know that there’s a good chance you’ll want to sell it to someone, hopefully many people. This is both a positive and negative aspect of selling on Etsy, because your “product” is more visible to more people, but also because people are more likely to pay more for your digital downloads than they would for a physical product. Etsy is a popular ecommerce website that allows you to sell craft items you make. Etsy has a very simple and easy to use interface. Etsy also has a diverse community of sellers.

What digital downloads sell best on Etsy?

Digital downloads are the future. There’s pretty much no denying that. With people getting more and more familiar with the concept of buying music, games, and movies directly through services like iTunes, Steam, and Google Play, it’s obvious that people are getting comfortable with paying money for digital downloads of their favorite media. Take, for instance, the success that indie game developer and Etsy seller Davey Wreden has had with his freemium game, The Stanley Parable. Wreden released the game for free on Steam, and the free version of The Stanley Parable was downloaded more than 1.5 million times in its first two months. This is just one small example of the incredible success that people have had in selling digital downloads on Digital downloads are the only kind of downloads that can be sold on Etsy, as physical copies obtained from online retailers like iTunes and Amazon can’t legally be sold on the site. Digital downloads are also a natural fit with Etsy, since the bulk of the site’s sales are from handmade items. As a result, digital downloads are a great way to boost your sales on Etsy, and they make for a perfect gift.

How do I sell digital photos on Etsy?

Selling digital downloads is a fantastic way for artists to make money but selling them on Etsy is an experience it’s so easy to get wrong. Selling digital photos is one of the hottest trends on Etsy, the online marketplace for handmade goods. And it’s not hard to see why. Etsy has made it easy for people to sell their own handcrafted goods because it doesn’t require you to have any inventory or a storefront. You just have to create a web page and post photos of your work.

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