Pinterest is the ultimate place to buy and sell things from all over the world. With a few simple clicks, any person can find someone else’s dream home or that perfect pair of shoes they’ve been eyeing for months. Everyone has something unique on Pinterest and there are so many ways to make money off it. Whether you’re looking for an excuse to start pinning more or just want some ideas of how to increase your revenue in this new year, here’s where you should focus your efforts!

Pinterest is a social media platform that allows users to share their interests with other people. The “profitable niches with low competition 2022” are the best places to start your Pinterest account.

23 Best Niches for Pinterest to Skyrocket Your Income (2022)

Are you attempting to figure out what the top Pinterest niches are?

Pinterest is one of the most popular websites on the internet, with over 478 million monthly visitors.

If you operate a company, Pinterest is a terrific method to develop an audience, enhance your visibility, and even convince these newly acquainted consumers to make a purchase.

Pinterest’s appeal among businesses and consumers is increasing. 

It’s also catching popular with a diverse array of people, including women, millennials, men, parents, and anybody who has a green thumb.

So, how can you utilize Pinterest’s massive user base to boost traffic to your blog or company? Understanding which Pinterest categories are the most popular is a good place to start and is a crucial piece of the puzzle.

Let’s get this party started!

Summary

1. Art

2. Interior Design

3. Have some fun

4. Handicrafts and DIY

5. Women’s Clothing

6. Design

Education is number seven.

8. Beauty

9. Organizing an Event

10. Food and Beverages

Health is number eleven.

12. Quotations

13. Excursions

14. Sport

Wedding No. 15

Architecture is number sixteen.

Men’s Fashion, Number 17

Parenting (number 18)

Animals (19.)

Electronics (number 20)

Gardening is number twenty-one.

Vehicles are number 22.

Children’s Fashion (number 23)

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This article may include affiliate links, which means I may earn a reward if you buy anything via my links at no additional cost to you. 

Pinterest’s 23 Best Niche

1. Art

Pinterest's finest niches art

The art area includes anything from photography to sketching skills and art supplies. You have the ability to share your knowledge, work, and lessons with the rest of the world as an artist. 

As can be seen, 85 percent of Pinterest users are interested in the art specialty, with photography accounting for 65 percent of all visits. 

Drawing, illustration, and fashion design all exhibit considerable interest, at 44%, 40%, and 39%, respectively. 

Pinterest's finest niches

Antonina Aleksandrova is a skilled artist who showcases her lovely paintings on Pinterest. Photodoto is a great place to learn about photography and get tips and techniques. 

2. Interior Design

On Pinterest, home decor is a huge niche. 

Pinterest's finest niches

With a 78 percent interest, home decor is the second most popular specialty behind painting.

Pinterest users who are looking for unique color palettes, furnishings for various sections of the home, and accent pieces frequent this section. 

This section also contains home DIY advice and procedures, as well as upcycling ideas.

You know how when you go into an IKEA store, your mind immediately goes to your ideal home? 

Pinterest is your go-to spot on days when you can’t make it to IKEA. 

Emily Anderson, an interior designer, runs a thriving home décor blog and uses some of the greatest photographs on Pinterest to drive visitors to it. More traffic means more money!

Pinterest's finest niches

Room décor and wall ideas have the most interest in this category, with 62 percent and 43 percent, respectively. 

Pinterest's finest niches

3. Have some fun

The entertainment niche is the second most popular on Pinterest, with 77 percent of users interested in it. With 57 percent attention, movies create the strongest effect in this sector. 

Pinterest's finest niches

Pinterest's finest niches

Almost everyone uses Pinterest to locate quotes from their favorite artists, band lyrics, movie night ideas, and TV show suggestions. 

Furthermore, entertainment firms may utilize Pinterest to promote new films, build customized campaigns, and share top recommendations.

Movies On Pinterest is a terrific board to follow for all things movie-related, so movie fans rejoice!

4. Handicrafts and DIY

Hands-on hobbies like crocheting, jewelry-making, and knitting have lately grown in popularity, as this specialty is now the fourth most popular on Pinterest, with 76 percent of audiences interested. 

Pinterest's finest niches

Pinterest's finest niches

Share all of your methods for converting trash into useful home décor and any other creative ideas you have with your visitors if you sell homemade things or if you are a contractor or interior designer that specializes in DIY and crafts.

DIY projects are clearly gaining traction, as 48 percent of people in this sector look for information on this subject. 

DIY Ideas, which has over 335.96K followers, is the place to go if you want to learn a new trick or two about DIY crafts, whether it’s for home décor, holiday decoration, home remodeling, or anything else!

Make some of the greatest Pinterest pins to show off your skills, and your site will get a larger audience. 

5. Women’s Clothing

Women’s fashion is the second most popular niche, as seen in the graph below. Women’s fashion has a 66 percent interest, with women’s style being the most popular sub-niche. 

Pinterest's finest niches

Pinterest's finest niches

If searching through your closet has piqued your interest in going shopping, now is the moment to be inspired by the best street style from the world’s fashion capitals. 

There are a range of styles to suit everyone’s individual tastes, ranging from traditional things with a modern twist to innovative tailoring, and what better place to start than Pinterest?

Create Pinterest boards to show off the latest fashion trends, new styles, and a variety of clothing and accessory selections. Pinterest is a great place to build a niche fashion following and promote your business.

Here are some women’s fashion-related Pinterest accounts to follow:

6. Design

As can be seen, the design niche has a 65 percent interest rate, with logo and identity designs being the most popular sub-niche. New logos are being produced to represent new brands as the number of startups and small enterprises grows. 

Pinterest's finest niches

Pinterest's finest niches

All logo illustrators are encouraged to apply, since there is a high demand for them on Pinterest. Set up a Pinterest account to promote your work if you have expertise creating logos, since there is a need for logo, identity, online, and app design, as seen in the picture below!

Here are some fantastic accounts to follow if you’re looking for design ideas:

Education is number seven.

Overall, 64 percent of people are interested in the education specialty. Subjects and teacher resources are the top two sub-niches on Pinterest, making it a terrific resource for teachers and parents seeking for new activities and lessons for their children.

Pinterest's finest niches

Pinterest's finest niches

There are recommendations for field excursions, intriguing experiments to perform at home, and arts and crafts to enjoy. 

Follow these education-related Pinterest accounts for some ideas:

8. Beauty

The beauty niche n is the second best niche, as seen in the graphic below, which shows that beauty has a 63 percent interest, with hair pins and boards being the most popular sub-niche.

Pinterest's finest niches

Pinterest's finest niches

Many Pinners, like myself, go straight to Pinterest for ideas to give their stylist before getting a hair makeover. Share advice, trendy trends, and ideas for experimenting at home to improve engagement and earn committed followers.

Anna Conte is a fantastic account to follow if you’re interested in all things beautiful. 

9. Organizing an Event

As can be seen, 57 percent of Pinterest users are interested in the event planning sector, with holidays accounting for 68 percent of overall traffic. 

Pinterest's finest niches

Pinterest's finest niches

From surprise birthday parties to sophisticated holiday parties, Pinterest is the go-to tool for planning spectacular events. 

Pinterest is a paradise for event planners, with event planners full of helpful ideas, designers selling planning-related items, and organizational specialists.

With Event Planning Tips, you’ll learn about event planning trends and best practices, as well as fresh ways to spice up your event.

10. Food and Beverages

According to the figures, 60 percent of individuals who plan meals use Pinterest for inspiration. Overall, 52 percent of people are interested in the food and beverage specialty. 

Pinterest's finest niches

Pinterest's finest niches

Showcase your work on Pinterest to receive visibility if you’re a food content developer, recipe maker, or chef. 

Prepare to go on the ultimate food loving trip if you follow these feeds.

Health is number eleven.

The health niche has 52 percent of the same interests as the niche above. 

Pinterest's finest niches

Pinterest's finest niches

Self-help and self-love are two of the newest trending subjects on the internet. Setting up a Pinterest account is a terrific place to start if you’re interested in creating a healthy lifestyle and want to help others do the same, since the lifestyle sub-niche has the most interest, with 40%. 

These accounts might provide you with inspiration:

12. Quotations

Anyone who has ever looked for a quotation on Pinterest has done so at least once, and according to research, 51% of the audience is interested in this specialty. 

Pinterest's finest niches

Pinterest's finest niches

People will search Pinterest for quotes and filter them by genre, as seen in the picture below. The quotation might be about anything, including inspiration, fitness, job, or even self-love. 

Check out these boards if you want to follow the finest quotation boards:

13. Excursions 

If you’re a traveler, Pinterest may help you drive traffic to your website since interest in travel is at 47%, with travel locations being the most popular topic, as seen in the photos below.

Pinterest's finest niches

Pinterest's finest niches

A fantastic profile picture, a catchy display name, and a well-written bio are all required for a successful Pinterest account.

When adding your name and filling up your profile, be sure to include keywords related to travel and your specific speciality so that people may discover you and your pins when looking for relevant information.

These are some of the most popular Pinterest travel accounts:

14. Sport

The sports niche has a 37 percent interest, with fitness and exercise being the most popular sub-niche, as seen in the photographs below. 

Pinterest's finest niches

Pinterest's finest niches

Pinterest is a terrific way for sports fans to receive visibility, whether it’s to educate others about working out or to share your passion for a specific activity. Eager Fit is a fantastic account to follow if you’re looking for ideas on how to start a Pinterest account in this sector.

Wedding No. 15

Weddings are unquestionably one of Pinterest’s most popular themes, with 36% interest. 

Pinterest's finest niches

Pinterest's finest niches

Brides and grooms use Pinterest to get wardrobe inspiration, event inspiration, table setting ideas, and venue design examples, as seen in the picture below, which has a 35 percent interest. 

These are some of the most popular wedding Pinterest boards:

Architecture is number sixteen.

Pinterest is a perfect fit for architects since it helps them to find and collect fresh visual ideas, which allows their brains to travel to new areas.

The graphic below shows that architecture has a 32 percent interest overall, with residential architecture having the most interest.  

Pinterest's finest niches

Pinterest's finest niches

Architects and interior designers may use Pinterest to get a global perspective on emerging trends and discover inspiration for new projects. Dezeen is one of the greatest architectural accounts since it covers all there is to know about interior design and architecture. 

Men’s Fashion, Number 17

Men’s fashion, like women’s fashion, is in high demand on Pinterest, with a 29 percent interest rate. According to the data, men’s style has the greatest level of interest, with 58 percent. 

Pinterest's finest niches

Pinterest's finest niches

As a result, people rush to Pinterest for style tips, dress inspiration, and ideas. Do you consider yourself an expert at putting clothes together? Then this could be a good fit for you. 

Check out these accounts for some ideas:

Parenting (number 18)

With a 29 percent interest, the parenting niche is the most popular, with the sub-niche infant being the most popular. 

Pinterest's finest niches

Pinterest's finest niches

Being a parent is certainly tough. In fact, it might be the most hardest profession on the planet. As a parent, you must take great care to offer the greatest food and most comfortable clothes for your angel while also thinking about and protecting them from any dangers.

When the parenting niche on Pinterest is only a click away, it doesn’t have to be tough. There is a multitude of parenting information available; here are a few examples:

Animals (19.)

Do you market your pet-related company on Pinterest? If you don’t already, you should, since animals pique people’s curiosity to the tune of 28%, with mammals being the most popular sub-niche.

Pinterest's finest niches

Pinterest's finest niches

Pet owners are flocking to Pinterest in search of new ways to spend more time with their pets. It’s up to you to provide them the information they need. Pinterest is essentially a search engine. Factzoo is an account devoted to all things animal-related; have a peek at this profile for some ideas. 

Electronics (number 20)

People often use Pinterest to get ideas for smartphone settings or accessories such as phone covers; as seen in the picture below, this sub-niche has an 80% interest rate. Overall, 28 percent of people are interested in electronics.

Pinterest's finest niches

Pinterest's finest niches

If this seems like something you’d be interested in, go over to Pinterest to get started. If you’re looking for inspiration for this area, go at Blunt Cases.

Gardening is number twenty-one.

Although gardening may not be the first thing that springs to mind when considering the top Pinterest themes, you can simply convert your hobby into a full-time online business. 

Gardening has a 24 percent overall interest, with garden design being the most popular sub-niche, as seen in the graph below. 

Pinterest's finest niches

Pinterest's finest niches

Gardening 101 is a great place to start for ideas, and you can start by creating a Pinterest account. 

Vehicles are number 22.

Share your passion for all things automotive, as automobiles are one of the most popular themes on Pinterest, with 15% interest. The sub-niche automobiles are the most popular within the vehicles niche, with 53 percent interest. 

Pinterest's finest niches

Pinterest's finest niches

If you’re wanting to start a Pinterest account in this sector, Automobile Magazine is an excellent place to start. 

Children’s Fashion (number 23)

Finally, the children’s fashion niche has a 14 percent interest rate, with adolescent clothes being the most popular sub-niche with a 50 percent interest rate. 

Pinterest's finest niches

Pinterest's finest niches

Don’t know where to go for children’s fashion inspiration? So, there’s excellent news! On Pinterest, there’s a lot of information on children’s clothes. Begin with the following:

FAQs

What Is Pinterest’s Biggest Niche?

Here’s a visual representation of Pinterest’s most popular themes. 

Pinterest's finest niches

Pinterest's finest niches

Pinterest's finest niches

Pinterest's finest niches

As you can see, the art specialty is Pinterest’s most popular. 

You’re in for a treat if you like photography, art, fashion design, or sketching. 

It is simply not enough to think about being an artist while transitioning into a creative career in order to stand out in a crowded sector.

You’ll need to concentrate your emphasis and adhere to a single sub-niche, such as design or photography, due to its vast potential.

This may seem straightforward to some, but determining your place in the creative world may be a challenging task for many creatives. 

 Why are you interested in learning about your creative specialty, you may wonder?

Though you may not realize it, determining what kind of creative you are is the first step in determining the rest of your company. 

Pinterest's finest niches

Here are some Pinterest accounts to follow if you’re looking for some inspiration.

How Do I Find A Pinterest Niche?

Pinterest’s most popular niches are those with the biggest search volume. 

Anyone who has worked in the internet business world knows how critical it is to discover one’s specialty. 

A niche may be defined as a company’s area of expertise or what it is best known for. 

By concentrating on a certain market, product, or service, you can truly narrow down your search for exceptional clientele.

Consider both the most popular and lucrative niches while looking for a niche on Pinterest. Do you get countless dropdowns of ideas when you type a phrase into the Pinterest search bar? 

This indicates that there is a large amount of searches for sub-niches inside the niche.

Pinterest's finest niches Pinterest’s finest niches

 For example, if you’re establishing a food blog and want to see whether you can gain traffic from Pinterest, just type “chicken” into the search field and see what comes up. 

These ideas are only a starting point for the next several blog entries you may write! Content that is simple. Keep in mind that if there are a lot of recommendations, the market may be crowded, so add your own flare to your company to stand out. 

Once you’ve discovered your specialty, be sure to optimize your website using Pinterest’s finest keywords for your niche. This assures that you will get consistent visitors and revenue. 

What are the most profitable niches?

The following are the most lucrative niches:

  • Making Money on the Internet
  • Fitness And Health
  • Self-Improvement
  • Pets
  • Personal Finance And Investing

Starting a blog or using Pinterest to make money online is one of the most prevalent ways to make money online. 

To improve their revenue potential, most bloggers connect their blogs to their Pinterest accounts. 

Setting up a company in a successful niche has a significant impact on the amount of money you earn. Fortunately, you have a broad choice of options from which to pick. Once you’ve chosen a niche that suits your interests and supports your strengths, you can start writing high-quality articles and selling them.

People prefer to focus on producing a product, building a website, planning marketing campaigns, and putting up an eCommerce shop when starting an online company.

These individuals seem to be addressing all of the essentials for running a successful company. However, the first and most important stage is missing: assessing whether or not that product has a market.

The first thing to ask yourself is whether or not there are real buyers interested in purchasing it. 

Here are some of the greatest niches to earn money on Pinterest to help you narrow down your options.

1. Making Money on the Internet

best-niches-for-pinterest-221-768x1024

This is without a doubt one of the most popular internet topics. Keep in mind, though, that this is a crowded market. 

Many people are turning to the internet to discover methods to generate money online as the side hustle culture grows in popularity. 

That does not apply to me either. The new normal is to find methods to make better use of our time while also boosting our earnings. 

In order to stand out in this area, you must first establish authority in it.

In the online money-making sector, there is only one way to succeed: become an expert. The majority of people who read about making money online can detect whether you’re telling the truth or not.

2. Fitness And Health

Fitness And Health

The most profitable niches, according to some, fall into one of three categories: health, money, or relationships.

The Fitness And Health industry is booming with everyone becoming more health-conscious and are finding ways to look after themselves. Fitness is a very valued and lucrative sector, and as a result, there are many rivals vying for a piece of the pie.

If you’re a health professional, you may capitalize on this growing trend by starting your own fitness blog. Because of the nature of this job, you aren’t confined to writing blog posts.

In fact, you can use this platform to create everything from nutritional advice to exercise videos to inspiring fitness TED speeches.

There are several ways to make money in this industry. It is possible to collaborate with companies to promote items such as training equipment and clothing. You could even charge a monthly fee for access to your workout videos or an online health program.

Self-improvement is number three on the list.

self improvement

Self-improvement, often known as self-help or self-love activities, is a major niche. 

There are courses and programs available, as well as books, videos, and mentorship. 

There is a self-improvement product for everyone who wants to improve their self-esteem, attain work success, build confidence, set and accomplish goals, and overcome obstacles.

However, if you want to establish a company in this field, be sure you’re a licensed or qualified specialist, since the last thing you want is for Google to punish your site for disseminating false information.

4. Pets

pets

Every family has at least one pet lover. 

The United States has an average of 78 million dogs and 58 million cats.

People who own dogs will spend a lot of money on their pets’ comfort. Pets are often seen as an extension of a family, and some pet owners will go to great lengths to ensure that their pets get the finest possible care. 

To be honest, I am also confident that there are many dogs out there who eat better than I do! Many people treat their dogs better and spend more money on them than they do on themselves, and this is a niche industry that is rising year after year which could surprisingly pass as one of the Pinterest’s finest niches.

5. Personal Finance And Investing

Personal Finance And Investing

Did you know that every year, the number of people asking, “What should I invest in?” has increased by 65 percent?

People have heard about the hedge fund billionaires and wealthy investors who have cashed in their assets, and they want in on the action.

Unfortunately, most people have no clue what they’re doing with their money, which is where financial education comes in. 

They need aid in determining which investments to make, and the whole process might be complicated due to the never-ending flood of investment-related products. 

As a result, the Personal Finance And Investing niche may be a profitable and Pinterest’s finest niches.

As a financial adviser, you may assist people in properly managing their money, whether by budgeting or making the right investments.

What Is The Best Affiliate Marketing Niche?

The following are the top five affiliate marketing niches:

1. The food and beverage industry

2. The beauty industry

3. Take a trip 

4. The fashion industry

5. Do-it-yourself crafts

If you’re seeking for the greatest topic for affiliate marketing on Pinterest, here are some of the most popular themes to consider. 

1. The food and beverage industry

food and beverage

I don’t know about you, but when it comes to finding a recipe, Pinterest has always been my go-to resource. 

On Pinterest, there are a plethora of food makers who share their recipes, ideas, tactics, and general enthusiasm for food. Many people use Pinterest for ideas and inspiration in addition to testing out new recipes. 

On Pinterest, these are the most popular food affiliate programs:

2. The beauty industry

beauty niche

The beauty sector is anticipated to increase to USD 784.6 billion by 2027, so it shouldn’t come as a surprise that it made this list. 

As a consequence of the continual search for influencers and content producers to promote their goods, the number of affiliate marketing organizations in this field is also increasing. 

On Pinterest, these are the best beauty niche affiliate marketing opportunities. 

3. Take a trip

travel

The travel niche is one that will never go out of style. Whatever hiccups a traveler may encounter, the moment a chance to travel arises, he or she will leap at it. 

Travelers will be on the lookout for one-of-a-kind experiences created by travel experts, as well as a lot of interest in personalization, which is the underpinning of niche tourism.

These are Pinterest’s top travel affiliate marketing programs.

4. The fashion industry

fashion

Fashion trends change all the time. New trends, new collections, and new fads will sometimes circulate and become viral on the internet. 

It’s not just a matter of personal preference; fashion eCommerce firms’ business strategies are constantly evolving. In 2025, the online fashion sector is predicted to increase by USD 1 trillion. 

Here are the best fashion affiliate marketing programs to help you profit from the rising fashion sector. 

5. Do-it-yourself crafts

diy crafts

This niche is popular not just on Etsy but also on Pinterest. 

Many individuals are turning to DIY methods for a variety of purposes, including home décor crafts, carpentry, jewelry, children’s presents, and more. 

Take a look at these Pinterest crafts affiliate programs:

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Conclusion 

Choosing one of the Pinterest’s finest niches can be difficult, especially when you are just starting out. Hence why this blog post is a list of the most profitable areas for you to benefit from in 2022 and beyond.

If you want to succeed, you must first identify the niche you want to enter, then combine it with some enthusiasm and hard effort, and you will be fine!

Pinterest’s 23 Best Niche to Skyrocket Your Income (2022)

In the “top 10 profitable niches” it is said that Pinterest has a huge potential to grow and make money.

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  • best niches for affiliate marketing 2022
  • most searched niches on google 2022
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